Tuesday, 13 December 2011

3D Printing collapses the loop between the customer, innovation, realization and sales!

Fishman Acoustic Amplification works with the world's top instrument builders, artists and retailers. Using its Objet desktop 3D printer, Fishman can print mechanically accurate guitar amplification device prototypes that customers can't tell apart from real production parts. In-house 3D printing allows Fishman to go through multiple design iterations in a single day, enabling the company to rapidly perfect its designs without compromising on quality or missing sales cycles. Here is the story in their own words:

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